Partnership to provide Canadian industry with weekly insights through BofC network
BOULDER, CO and TORONTO, May 20, 2020 /CNW/ – BDSA (formerly BDS Analytics), the leader in comprehensive, accurate and actionable cannabis market intelligence and consumer research, announced today they have become the Official Insights Partner of Business of Cannabis. Business of Cannabis is the preeminent B2B cannabis media platform in Canada.
As the Official Insights Partner, BDSA will provide Business of Cannabis with unique data and insights into cannabis consumers and markets across Canada with the goal of educating and supporting the cannabis community.
“Business of Cannabis is a trusted market leader with the expertise and regional industry knowledge valued by industry stakeholders and consumers alike,” said BDSA Co-founder and President, Elisabeth Stahura. “We are excited to strengthen our Canadian presence with this partnership.”
On a weekly basis, BDSA will highlight – through Business of Cannabis web, social, podcast and video channels – actionable insights on the Canadian cannabis market.
“We have always viewed our role as providing valuable content, analysis and events to serve the Canadian cannabis industry,” said Jay Rosenthal, Co-Founder and President of Business of Cannabis, “Our partnership with BDSA advances that mission considerably.”
The partnership launch will coincide with the May 27 release of a Business of Cannabis Insights Newsletter. Additional BDSA/Business of Cannabis community collaboration tools and channels will be announced in the coming weeks.
“With the launch of these engagement-driven tools, we hope to bring together the wide-spread Canadian cannabis community while also providing a forum for shared knowledge, collaboration and of course, critical market data,” said Stahura. “The need for a more connected community is even greater in the current climate of social distancing.”
Headquartered in Boulder, Colo., BDSA (formerly BDS Analytics) helps businesses improve revenues, reduce innovation risk and prioritize market expansion. The company provides a holistic understanding of the cannabinoid market by generating comprehensive, accurate and actionable insights across point-of-sale data, consumer research and global cannabis industry forecast models, available through the award-winning GreenEdge® data platform. To learn more about how you can utilize BDSA’s market research and insights, please visit www.bdsa.com.
About Business of Cannabis
Launched in 2017 and headquartered in Toronto – Business of Cannabis has become Canada’s authoritative source for news and analysis of the cannabis industry. Awarded Best News Source at the 2019 by the O’Cannabiz Industry Awards – across web, social, newsletter, video, podcast and event channels – Business of Cannabis highlights the companies, brands, people and trends driving the global cannabis industry.