How cannabis retailers need to prepare for e-commerce

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On December 10, 2020, Torkin Manes LLP and Business of Cannabis hosted Cannabis Retail 2021 | A Look Ahead, a day-long event to prepare retailers and would-be retailers on the full scope of cannabis retail in 2021.

During this event, Shahbaaz Kara-Virani from dutchie joined the program in discussion with Jay Rosenthal of Business of Cannabis to describe how retailers both large and small need to prepare for e-commerce in the cannabis sector. As well, how a thoughtful and strategic approach to a retailers website will lead to increased traffic – both online and in-store.

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