How to build cannabis brands amid limited consumer insight

1 min read

On this episode of BofC Live, we connect with Bernie Yeung, Senior Vice President, Sales & Marketing at Aphria Inc. Yeung has a deep background in consumer packaged goods as well as beverage/alcohol and will share the similarities – and differences – brand building in each.

Listen to this episode of BofC Live, and all BofC Live episodes, as a podcast:

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