BofC Live is an ongoing podcast and video series produced by Business of Cannabis. Business of Cannabis highlights the companies, brands, people and trends driving the global cannabis industry. George Smitherman joined BofC Live for the first time after being named President and CEO of the Cannabis Council of Canada, the pre-eminent industry association representing cannabis producers. The conversation includes the issue related to the Business Development Bank of Canada not providing emergency relief for small business in the cannabis sector. As well, Smitherman discusses what it means to be a responsible retailer in the era of social distancing.
The video can be viewed above, or listen to the podcast version of the interview: